
Próspera Social is a São Paulo–based family office that manages and redirects family assets toward socio-environmental impact. The organization was founded in 2020 and is led by Camila Haddad in a senior impact role. Próspera Social operates as an impact-oriented investor and grantmaker that provides both financial and non-financial support, runs proprietary projects, and engages on themes tied to land, housing, food sovereignty and health. Its public materials list a dedicated real-estate manager and an active land-regeneration project called Curutié, indicating capacity to sponsor or operate transactions involving land, infrastructure and housing. The office maintains an operational team that includes innovation, finance and philanthropy leads and publishes a São Paulo address and contact details. Distinctive characteristics include an explicit mandate to transition assets away from traditional patrimonial preservation toward socio-environmental stewardship and a practice of combining capital with hands-on project development and community-aligned support in Brazil.